So if you want a car that sticks out a little, you know just what to do.
- Buy this. You will benefit.
“I’ve read some unkind reviews about this book. I challenge anyone to find a greater book for the advertising professional. I have some four decades of advertising experience under my belt and I learn each time I read this book. I value the words as if they were freshly found gold coins.
“If I had a choice of being a copywriter like Rosser Reeves and one of these ‘gurus’ of today who is so in love with his own words and style to showcase his own talents, I’ll choose Reeves. —Susanna K. Hutcheson