But in the end,
the effort pays off
in a readable and effective design.
We all know that.
Number Seventeen enjoys the process
and publishes a witty comic to show it.
And Joho the Blog says, “…taste enables us to see the beauty that’s there, ideally in ways we can articulate and discuss. It may not be convincing the way a test for gold flecks is, but it is defensible. What we need to learn to see frequently is precisely the particulars that time has obscured. Taste, as the discussion of the beauty that’s there, thus is always unearthing more beauty.
Taste doesn’t just respond to beauty. It makes beauty.”